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Caltech

Caltech/MIT Enterprise Forum

Saturday, May 10, 2008
8:00am to 12:00pm
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Baxter Lecture Hall
Online Advertising: Get Up-Close and Personal
The next Caltech/MIT Enterprise Forum will focus on how new avenues for advertising will influence the buying decisions of consumers. Panelists will discuss whether the increasing use of online sources will lead to more targeted advertising to individuals, examine upcoming advances in Web 2.0, and explain other key issues impacting the future of online advertising, new media, and mobile commerce. Information: http://www.entforum.caltech.edu.
For more information, please contact Anne Marie Simoneau by phone at 626-356-9933 or by email at [email protected] or visit http://www.entforum.caltech.edu.